The A-Z of Super Effective Sales Pages
January 15, 2010
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Are you sick of spending a lot of money on a super-sleek website only to have nobody ever visit it?
Perhaps you want to write your very first sales landing page and do it right the first time by learning the secrets of marketing pros!
Either way you have found the right copywriting resource for you!
A-Z of Super-Effective Sales Pages
Launching your own product or service on the internet is not easy nowadays. It seems that everybody has their own website and trying to sell one thing or another.
In these rough economic times it also seems that every absolute beginner has the same idea – “why not start my own part-time online business to make a bit of extra money?!”
Of course if you already have an online product or service that you are trying to sell then you are well aware that this usually does not happen overnight and that you have a lot of competition out there that wants the bucks from the same people that you do!
The answer’s in your copywriting…
But this is NOT just an eBook about copywriting.
It is about conceptualizing a product that can accommodate a great sales pitch in the first place!
In the A-Z of Super-Effective Sales Pages I discuss such creative and conceptual matters as…
- Conceptualizing an idea that will sell in the first place
- How validate your initial brainwave for the product or service so that it will sell well in the marketplace
- Why a period of intense market research must always follow your initial brainstorming session to establish whether or not this is a realistic topic for making money
- How to avoid creating a product that nobody wants, nobody needs and nobody wants to buy
- How-to come up with a basic description or name for the product or service you are considering creating and how to make it as accurate as possible so people can find it on the internet
- How to use Google Alerts to keep an eye of what is going on in the market
- How to use Word Tracker as a keyword research tool
- How to conceptualize the best format for your product or service to be delivered in
- How to deliver a product package so you can command a higher price!
- How to deliver value and quality so that you can charge a lot of money for your product creation
- How to ensure that the sales letter you are writing accurately reflects your product
- How to discern the benefits of your product or service so you can underline these points and emphasize them to your customers … and many more issues that are absolutely pertinent to having a product or service that can actually support the content of a great sales letterIt might seem to you like you are “putting the cart before the horse” by putting the salesletter BEFORE the conceptualization of your business but that is EXACTLY what a lot of very rich internet gurus do to make money.

In A-Z of Super-Effective Sales Pages I discuss such crucial things as…
- How to make an outline for creating your sales page
- Short or long? How many pages of persuasive copy are needed to sell your product or service
- Why you no longer need a longer sales letter to sell a more expensive product and how this recently became such a stale and old fashioned approach
- Why using a premade template for a newsletter is not such a great idea
- Why it might be a good idea to include video on a sales page
- When it is a bad idea to include video on your sales page
- How you can embed video in your sales page to make yourself seem more human and connect with your customers so that they trust you enough to buy from you
- How you can use video to write a shorter sales letter
- How to learn from ClickBank landing pages by studying their formats and layouts
- How to use Quantcst.com to figure out exactly who your audience is supposed to be and conceptualize a salespage that suits their tastes
- Where to find free web page editors online for physically constructing your web pages
- Where to find free sales page templates for writing newsletters if you do not know a single thing about HTML
- How to check the validity of your page (which means making sure that everyone who lands on your web page can see it in their browser) after you have uploaded it to your website
- How to add meta-tags for your page so that your site can easily be found on the search engine pages
And much, much more! Believe me I leave no stone unturned when it comes to how to construct these salespages. Each lesson in this eBook is also replete with images, screen shots and step-by-step instructions so that you cannot get confused, exasperated or go wrong in any way!
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